Ben Tester a developer from Wales Interactive had a rather appalling interaction with a “big” youtuber who asked for thousands of dollars to feature a game.
Tester went on to say,
“On one of my normal PR rounds I received an email from a very popular YouTuber with a few million subscribers offering to have one of our games featured on their YouTube channel for a rate of either $17,600 for 2-3 talking points or $22,000 for 2-3 talking
points AND a description link.”
“Upon reading this my jaw dropped. Is this real? Are there developers out there that pay that sort of money to have their game featured in one video?”
“The YTer did NOT mention anything about making a ‘positive’ promotion nor was this a scam from a fake YTer. Finally I’d like to state that I refused the offer.”
This is a problem area for gaming.